The Professional Innovation specialists for enterprise.
Professional Development is dead, long live Professional Innovation
Next November 1, 2022 a new edition of the amazing bestseller Business Model You will be released! And I wrote an entire chapter dedicated to Personal Branding that features a completely new version of our Personal Branding Canvas. Collaborating with Tim and Bruce has also been a fantastic opportunity: it forced us to write a […]
These were questions the European branch of Japanese pharmaceutical giant, Daiichi Sankyo, wanted answers to. Answers the traditional approach to career planning could not completely provide. Daiichi Sankyo Europe’s Charlotte Boujassy, who is in charge of managing European Talent Development Programmes, sought an alternative approach — one which did not include having to constantly direct […]
On the 11th of September, I did my first face-to-face workshop since the start of the coronavirus lockdown. Last summer, I had honestly never imagined that I would have returned to the classroom so soon. The online version of our course, which we had adapted to the lockdown situation, has achieved results that are both […]
Exciting news for us: BigName has been selected as the only provider of PROFESSIONAL INNOVATION training by MIP Politecnico di Milano’s Career Development Center! More info (in Italian) here about our involvement in the introduction of the Career Self Design track, developed in conjunction with international career management experts. We started with Personal Branding last […]
The MBA CSEA (MBA Career Services and Employer Alliance) is an association that brings together the career services of MBA programs in major business schools around the world. Members of the MBA CSEA include Harvard, INSEAD, IE, Bath SoM and WHU. One of BigName’s clients, Italy’s SDA Bocconi, which is gradually climbing the world business […]
A good Personal Branding strategy is essential for professionals who strive for success. Personal Branding allows you to attract new opportunities that are consistently aligned with what you can do best, even when you are busy working or doing something else. Today, however, Personal Branding alone is no longer enough. We live in an era […]