If you’ve found the Communication Matrix then perhaps you’re wondering about the usage license.

Well, the Communication Matrix is published under full Copyright by BigName srl since 2014.

This is why it must not be altered nor included in any software or sold as a tool. And you cannot sell printed copies of the Communication Matrix online. Whenever you use the Communication Matrix, always add the following link: BigName.pro/communication-matrix/.

Everyone is free to use the Communication Matrix to draw up his or her own promotional strategy or to use it to help others understand, analyze, and develop their own personal brands. This includes those who want to use it within their companies, in addition to anyone who wants to use it in connection with training, consultancy or similar roles.

Nobody is authorized, without the express permission of BigName, to

• define himself/herself licensed or official trainer or even simply trainer of the Communication Matrix
• to run training/coaching programs for becoming Communication Matrix trainers or practitioners
• to embed it into digital/online tools.