The Professional Innovation specialists for enterprise.
Professional Development is dead, long live Professional Innovation
About Professional Innovation
As a general rule, BigName is not directly involved in personal projects involving reputational issues. We have, however, helped resolve certain notable cases, some of which have made the news both in Italy and internationally. Such cases always required inevitably a specific strategic Personal Branding approach and, sometimes, even basic Corporate Strategy! It was never […]
A really unexpected thing happened: we were invited to give two whole days of lectures in a University in the north of Armenia. They even translated the new Personal Branding Canvas in Armenian (which will be posted soon): the one of a kind alphabet makes it even more beautiful! An event, created in collaboration with […]
For the third year in a row we’ve been invited to participate as speakers at the Wired Next Fest. Two years ago we presented the Canvas (2014), the year after that, we introduced a different version dedicated to job search (2015). This year it all happened in the beautiful city of Florence and in a […]
Two weeks ago I had a gorgeous experience facilitating a workshop for ValoreD. ValoreD is the first association of large companies in Italy to support women’s leadership in the corporate world (where VALORE stands for value, and D for Donne that in italian means “women”), one of the most important hubs for women’s leadership in […]
In the last years I had some occasions to consult a few of the most prominent dentists in Italy and, more recently, to apply the Personal Branding Canvas training format to more than 100 Italian dentists. In fact I had the pleasure of being invited to facilitate a workshop on Personal Branding for the meeting of the […]
This year I will have the opportunity to present for the second time the Personal Branding Canvas at Wired Next Fest 2015 with a practical workshop to set a prototype of your strategy. A new Canvas edition dedicated to Job Search If the format will be similar, the content will be different: this year’s event, in fact, is […]